Editor’s Note: Today’s guest post is from the founder of Jacobson Communication, Jennifer Jacobson.
You don’t have to wait for your brand’s next launch, campaign, or big announcement.
Successful communications is not about one point in time—it’s about momentum. Successful communications means strategically sharing something that will (1) provide useful information to your audience; and (2) support your brand’s objectives. It’s not rocket science.
Here are four things that can help you move the PR needle starting today.